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Solutions should not be more complicated than the problems they are trying to solve!

 
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The Management of Inbound Logistics Represents the Next Significant Strategic Initiative for Leading Companies. 

 

                         


Managing the costs of moving goods through the supply chain is a huge challenge for shippers and consignees.  A single shipment involves inter-company and intra-company transactions and communications. In the life cycle of every transaction, data is required by a variety of people including vendors, customers, carriers, customer service, accounting, purchasing, product coordination, inventory management, warehouse management, and fulfillment.

Companies procure transportation services with specific carrier partners that both meet their requirements for price & service and have a solid understanding of the nuances of their business needs.  Additionally, these companies establish business processes and rules of engagement to facilitate the efficient flow of information and material into and throughout their organizations. 

To convey information internally and externally, companies have historically implemented the use of paper routing guides.  These guides are prepared, printed and distributed several times a year and often require vendors to acknowledge receipt of the new guide, fax an acknowledgement and immediately comply with the new directives.  Printing and distributing the guide to vendors is a nightmare, if anything has to change, it would involve the same process all over again. Once a company mails its guides, there is no ready method to insure that vendors had the correct information, until they started to see vendors were using carriers that were not approved.

A routing guide should be looked upon as a collaborative resource that improves trading partner relations, management decisions and reduces costs for all parties.

Typically, a routing guide contains carrier assignments as well as special label requirements, special packaging and palletizing requirements, and fines for making mistakes.  Additional requirements include garment on hanger instructions, shipping procedures, carton requirements, pallet configuration, pallet supply programs, customs instructions, and distribution facility specifications.  The content of routing guides is not standardized from guide to guide.  Moreover, the methods to make changes and distribute such changes are antiquated, making routing guides cryptic sources of information and making compliance difficult.    

It might seem to some companies that the sole purpose of a routing guide may be to create charge backs or deductions for non-compliance, but smart companies have come to realize that the supply chain is a connected entity where increased costs incurred by a vendor will ultimately be passed onto the customer.  With the current emphasis being placed on logistics processes like just-in-time inventory, vendor managed inventory, continuous replenishment, along with reductions in safety stocks and the acceptance of spot rate pricing, a new emphasis needs to be placed on the routing guide.    A routing guide should be looked upon as a collaborative resource that improves trading partner relations, management decisions and reduces costs for all parties.

Non-compliance with routing guides costs both vendors and their customers millions of dollars annually.
 

To adjust to the conditions that exist today, manufacturers, distributors, and retailers have implemented a solution from RoutingGuides.com.  RoutingGuides.com enables companies to ensure that trading partners use the carriers, rates, services, business rules, and communications that are required to effectively manage their supply chain.   It empowers users with real-time information and utilities to immediately execute decisions based upon current information.  It makes this information visible, thereby providing a solid basis for decision-making.  It eliminates voids between the decision and the implementation of the decision and improves communications and relations between trading partners. 

Vendors log into a secure, standard environment and obtain the most current information related to carrier selection, business processes and rules of engagement and can access a customers routing guide directly from a hyperlink on their corporate web site.  They are presented with a simple inquiry screen that provides them with access to specific carrier assignments and the rules of engagement.

Once the inquiry is performed, vendors are presented with clear, concise, and standard information that simplifies their ability to obtain and execute the correct information.  

Changes such as special label requirements, special packaging and palletizing requirements and fines for making mistakes must be communicated as soon as they occur.   Any time one of these elements is updated, vendors are automatically notified. 

Hyperlinks can be embedded within a routing guide so that trading partners can be directed to a carrier web site or contact information for that carrier or facility.

RoutingGuides.com enables two-way communications between customers and vendors.  

In the event that unique transportation services need to be deployed, or an authorization number needs to be granted, RoutingGuides.com enables vendors to execute a customizable form, on-line, that collects all of the shipment parameters.  This information is conveyed to administrators through email or the web interface depending upon the vendor assigned priority.  Once entered, RoutingGuides.com administrators have immediate access to the shipment information allowing them to assign a carrier or authorization number.  This feature eliminates faxes and interruptive phone calls and facilitates the flow of information and business processes of RoutingGuides.com customers. In addition, it provides an electronic footprint that can verify compliance to specific instructions.

By implementing RoutingGuides.com, manufacturers, distributors and retailers have eliminated the painful and costly process of printing their routing guides, mailing them and monitoring receipt.  RoutingGuides.com allows them to implement routing changes immediately to vendors, making information available to them in a way that wasn't possible before.

The electronic guide can be used internally as well. Purchasing staff can refer to it when they place orders, so they can remind vendors how to route the goods.

Customers in the supply chain can set up a routing guide at RoutingGuides.com in seven simple steps:

  1. Routing guides are by location, usually a ship-to location, but can be a ship-from location.  You can set up guides for as many locations as your business requires.  

  2.  A routing guide may be unique for a specific product.   

  3. You may wish to secure access to your routing guides, providing password only access to trading partners 

  4. Route assignments may be universal or they may be based upon the weight of a shipment, the mode or service requirement for a shipment or a combination of the weight AND the mode or service requirement for a shipment.  

  5. Routes can be assigned universally to a state or country or on an exception basis to specific zip code(s).   

  6. Carriers must be assigned to your routes.  

  7. Rules and notes can be applied universally to all routes or individually to route exceptions

Once the routing guide is established, customers have 24/7 access to their routing guide and associated information and can proactively monitor and manage compliance.  Reports provide administrators with visibility so that they can see which vendors are accessing their routing guide and the assignments that they have been issued.

RoutingGuides.com provides information about who is accessing the guide, so compliance can be monitored up front.

Users can execute a change to their routing guide within seconds and automatically notify their trading partners that a change to the routing guide has occurred.  This is of particular advantage in case of emergencies such as a carrier going on strike, access roads being disrupted, or temporary suspension of transportation services.  In also enables a customer to implement changes at short notice such as an opportunity to capitalize on a spot rate, or to implement a new carrier contract.

RoutingGuides represents the best of both worlds - it maintains all the benefits of a tried and tested process and takes advantage of the fast communication opportunities of the web.  This is in stark contrast to the approach taken by many who started with the web, and “invented” processes to accommodate it.

People in general and management in particular, do not deliberately make mistakes.  Charge-backs imply that a mistake has been made somewhere along the supply-chain.  The most common causes of errors are inadequate and inaccurate data.  RoutingGuides was designed to address these issues.  RoutingGuides capitalizes on what computers and people do best.  Computers are excellent at handling data, but not so good at decision making.  People are nowhere near as good at handling data but, excellent at making decisions if given the right information.  RoutingGuides is the tool that gives decision makers the right data at the right time to allow them to make the right decisions.  The right decisions made at the right time, increases service, improves performance, and eliminates charge backs.  

 

Disclaimer

The information presented herein represents the opinion of the author(s) but not necessarily the opinion of TransportGistics, Inc. nor is it presented as a legal position or opinion.

 

All content copyright by TransportGistics, Inc. All rights are reserved. The author(s) of this article retains the copyright to their article. No material may be reproduced electronically or in print without the express written permission from the individual authors and/or TransportGistics, Inc. papers@transportgistics.com

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Additional Resources

Ingram Micro Implements RoutingGuides.com To Improve Inbound Routing And Vendor Compliance

 

Ten tips for Creating a Routing Guide

 

RoutingGuides.com

 

FreightTracing

 

TRaIDS.net

 

 

                         
       
                         
                         
                         
                         
                         

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