Executive
Summary
Applying the
correct legal terms associated with the movement of freight is one of the most
important events in the entire purchase and sales process! They establish the
relationship between the parties and every related event thereafter will rely on
these terms to satisfy the relationship.
Correct terms,
presented properly:
are the full and complete representation of how the parties agree to do business
firmly establish the basis of the
relationship
drive satisfaction, payment and
collection
function as the fulcrum for all
decisions regarding any disagreements or disputes amongst the parties
will drive down
costs and improve operations
Intentionally
and specifically applying the proper terms will achieve the desired results,
only if you have established efficient and effective
controls.
The purpose
of this paper
is to provide our readers with a basis to establish the best freight terms and
terms of sale/purchase, that are commensurate with their corporate goals,
objectives market culture and philosophy.
This paper will
show that the “best terms” are influenced as much by business objectives as they
are by logistics considerations.
The topics below
identify some of the more important concerns that address the operative nature
and implication of terms development and use:
Method of Approach
Establish goals and objectives
Develop and work within the
strategy
Terms selection that will yield
profit and encourage customer acquisition
Proper control methodologies
Method of
Approach
Many companies’
freight terms and terms of sale/purchase were established by default! That is,
their terms were copied from another corporate model. To some extent, this
method of selection is acceptable provided that absolute consistency exists in
all relevant areas.
Terms are
pervasive and operative across the entire buy/sell and logistics processes.
They govern the conduct and entire relationship amongst all of the parties. The
processes, which are affected by the terms, are dynamic; therefore any
inconsistency between the corporate model and the copycat could result in
significant, negative consequences, and unending symptoms. Essentially, if
inconsistencies exist, imitators run the risk of becoming future victims.
Whether you copy
someone else’s terms or develop your own, a mission critical objective of the
terms development process is to establish meaningful terms, that are easily
understood, and can be communicated effectively and efficiently. Another
imperative that must be addressed are the mechanics of the process. As an
example, system and operations penetration points, upon which there will be a
terms impact, should be identified early on. Such identification will achieve
effective and efficient implementation and enhance the necessary communications
that will be required. Identifying the penetration points is best understood by
giving consideration to those events and tasks that will be both the custodian
and user of the terms.
Corporate
education is also mission critical, without which there is an absolute inability
to understand how the terms affect corporate performance coupled with the
inability to effectively deal with situations that will arise. Once the terms
are understood and embraced, the terms can be meaningfully articulated both in
the respective documentation and in the spoken word. In this connection, the
following corporate areas could be the focus of this requirement: Sales,
Transportation, Distribution, Purchasing, Customer Service and Finance. As an
example, the Sales area is constantly dealing with customer satisfaction
and charged with the responsibility of profitable sales. Customer Service
is at the back end of the process and is called upon to address customer
questions and challenges; Finance or Accounting deals with chargebacks; Transportation deals with loss and damage claims; Purchasing deals
with on-time performance, quality and count. Once the terms are understood and
embraced by the corporation, each of the identified departments is positioned
pro-actively and reactively to efficiently speak to any of the situations that
may arise.
Consideration must also be given to the demand that the terms must operate
pervasively, as such, each department must not only understand and embrace the
terms, there must be a “terms bridge” that connects each department. Finance or
Accounting must be directly connected to each of the departments identified
above. Likewise, every department must be connected via the “terms bridge” in
every direction. As an example, Finance or Accounting will ultimately make a
decision regarding the freight budget. If the budget is exceeded by actual
cost, the offender might be the payment of unnecessary freight charges in the
form of payment of charges that were the responsibility of the customer.
Further examination might reveal that customers should pay the freight charges
if their purchase was below the stated dollar amount in the Terms of Sale. An
efficient and effective method that will trap this failure, in stream rather
than waiting for year end, is offered through
www.insourceaudit.com
and
www.routingguides.com.
These incremental solutions were designed to operate independently as well as
harmoniously. Insourceaudit will audit and respect the rules of engagement and
terms that are presented from RoutingGuides. Further, the application web
sites provide other examples that efficiently manage, control and report
discrepancies, variances, pricing and delivered costs.
Establish Goals
and Objectives
Goals and
objectives must be identified; they must be specific, established and documented
correctly on and in the appropriate legal instruments; they must be embraced by
the corporate philosophy and easily perform within its unique operating systems,
and internal and market cultures. As an example, if a goal is to control all
carrier routings, can the corporate operating systems perform the necessary and
associated tasks to achieve this goal? Will the competitive assessment
demonstrate similarities or contradictions? Will the customer market accept
this goal, vis a vis the terms? Does the shipper have a sufficient quantity of
acceptable freight moving in desirable lanes so that the freight rates and
charges will yield competitive delivered costs and service levels? At the end
of the day, the more questions raised and answered, the more acceptable the
goals and objectives will be along with the imposition of acceptable terms.
Develop And Work
Within The Strategy
In order to have
your freight terms and terms of sale/purchase achieve the defined goals and
objectives, it is necessary to create a well understood strategy. As a starting
point you might consider, “a high level integrated logistics strategy that will
continually drive down costs and improve operations”. From here you should zero
in on the strategic components of cost and operations as well as all areas of
impact. Next, it would be important to create a well orchestrated plan that
will properly address each of the topics.
Terms
Selection That Will Yield Profit And Encourage Customer Acquisition
By satisfying
the conditions in “Method of Approach”, you are positioned to create those terms
that will allow you to achieve your goals and objectives.
Rather
than reproducing the freight terms and terms of sale/purchase, your attention is
directed to our white paper, “Freight
Terms”
Terms of
Sale/Purchase and Freight Terms
Specific terms
selection is governed by the decision criteria identified above and such other
criteria as tax and liability issues. Passage of title, if occurring at a point
in which a governmental agency may impose a tax, it would be prudent to select
another point or place where the tax implications are eliminated or reduced.
The passage of title decision, as it relates to location, may be further
constrained by issues such as: competition; customer demand and routings. With
respect to routings, the issue might be one of co-loading or assembly and
distribution. In this regard, customers may request that the terms of
sale/purchase and freight terms be modified to reflect the interchange point.
Differences such as this can be remedied, provided that the stated terms are
first understood and respected by the proponents. Thereafter, it is necessary
to articulate the terms in a manner that will allow the customer/vendor to
understand, appreciate and respect the stated terms.
The beneficial
owner of the freight is the party charged with all of the benefit and liability
associated with such ownership. Ownership changes when title changes; title
changes occur because of the terms of sale/purchase. In this regard, the
freight itself should be part of the decision criteria regarding passage of
title. Companies that manufacture and distribute products that are extremely
hazardous might want to pass title as early into the transaction as possible.
On the other hand, companies that manufacture and distribute products that are
significantly influenced by market conditions might want to vary their terms of
sale/purchase so as to take advantage of the current market conditions. In
other cases financial conditions such as currency exchange rates could influence
the passage of title.
3PL’s represent
other unique issues regarding terms of sale/purchase because they are typically
shipping from a facility which may change from time to time and, at the very
least, may be different than the customers belief. Unless the terms of
sale/purchase are stated as “FOB Shipping Point” (rather than a named point or
place), other standard printed terms, such as those of the 3PL could contradict
and unintentionally invoke a shipping point other than the actual point, thus
causing the shipment to incur higher than expected or actual freight costs.
Further, if the 3PL holds product in various locations and can fulfill orders
from any of the alternate locations, pre-printed terms other than “FOB Shipping
Point“ will also incur similar problems. This problem is not unique to 3PL’s
and could occur when shipping from more than one distribution facility.
Internal costs
can also escalate at companies using multiple distribution centers. As an
example, if orders are being fulfilled from an out of distribution center market
facility because of a shortage at the proper facility, and the agreed to terms
require that shipments originate from the proper facility, the excessive freight
cost will be absorbed by the shipper. Unless the collateral processes
associated with the terms are designed to recognize and identify the “spike”,
the increased freight and associated handling costs will continually erode the
profit line.
Shippers
or sellers must be sensitive to competitive “delivered pricing” and consignees
or buyers must be sensitive to the “delivered costs”. In this regard, order
fulfillment from multiple distribution centers can incur “phantom costs”. These
costs usually occur when the printed freight terms differ from the actual
shipping points. As an example, Bills of Lading whose printed origin differs
from the actual shipping point can incur freight charges based upon the printed
Bill of Lading origin. These higher or lower costs may be missed in the typical
audit and therefore may only be recognized if the general freight budget is
significantly inconsistent with actual costs.
www.insourceaudit.com
was designed to trap, identify and control these “phantom costs” for both the
seller and the buyer. Likewise,
www.routingguides.com,
www.freighttracing.com
and
www.traids.net
identify these “phantom costs” because the “rules of engagement” are
continuously operative across the entire shipment transaction and by virtue of
the “tracing flags” in “FreightTracing” users are immediately notified of the
inconsistency. Therefore, the problem is timely identified thus, preventing the
failure from reoccurring.
Proper
Control Methodologies That Will Respect The Terms
Pre-rating and
pre-pricing routines are reasonable and appropriate controls that will
significantly trap, identify reduce or eliminate “phantom costs”. These
routines are also effective controls that can be employed to address tax and
other liability issues associated with terms of sale/purchase.
Control
methodologies should understand your customers’ terms. Once understood, they
should be compared with your policies, budgets, goals and objectives. Once this
test is satisfied, it is imperative to document them; once confirmed, we call
them the “rules of engagement”. As logistics activity and shipment transactions
occur, either at time of pre-notification, actual shipment, receiving or payment
processing, the pre-pricing and pre-rating routines should be invoked. We have
identified several penetration points and it is imperative that they be properly
aligned with the specific activity. As an example, with respect to terms of
sale/purchase, exposure to unnecessary liability must be addressed early on in
the process so as not to incur the liability at anytime after the shipment
leaves. Unlike chargebacks or freight cost reductions, liability focuses on
both the documented and actual activity. If the documented title passes at a
point that incurs taxes, the documentation will prevail. Likewise, when
shipping hazardous materials, once title passes, the potential problems become
the burden of the beneficial owner of the freight. This usually occurs because
of the chain of document preparation, one leads to the next—first the terms of
sale/purchase, then the freight terms, next, the Bill of Lading and finally the
Freight Bill.
As another
example of “phantom costs”, freight terms might be shown as “prepaid shipping
point”. If the goods are shipped from a location other than that understood by
the consignee, and the freight costs are higher than they would have otherwise
been, the shipper is within his rights to assess the higher freight costs. In
this regard, it is important to penetrate the transaction prior to shipment.
Benefits of
Terms on Cash Flow
Companies can
take advantage of terms of sale/purchase and freight terms that will influence
cash flow. Proper employment of the following terms can positively impact your
cash flow. The use of terms for this purpose requires a keen understanding and
since each company presents different situations, companies must develop their
own index of acceptable standards, albeit with input and insight from logistics,
transportation or finance management professionals that are knowledgeable in
transportation law. Therefore, it is impossible to offer any standards in this
white paper. In this regard, it clearly behooves those that seek to create this
opportunity to carefully explore the resources that can provide these important
benefits.
Below are just a
few of the examples of the stated terms that, if used correctly and in the
proper combinations, will achieve improved cash flow:
-
FOB QC
-
FOB Origin
-
FOB Destination
-
Prepaid
-
Prepaid and add
-
Collect
-
Prepaid to a point, collect
beyond
Conclusion
Freight Terms
and Terms of Sale/Purchase should be considered mission critical components for
success. They govern the entire formal relationship between buyers and
sellers. These terms are the specific area of reference that becomes the forum
for dispute resolution. Further, they address other critical areas, often
missed when establishing terms, such as cash flow.
Additionally, if
the terms of sale/purchase and the freight terms are not articulated and
effectively communicated, they could become the focus of discontent. On the
other hand, when they are understood by the parties at the outset of the
relationship and a mutuality of understanding is achieved, the terms become the
business rules that govern the conduct of the parties and very little time or
attention is devoted to dispute resolution.
Lastly, the
following items must be considered when developing effective and efficient
freight terms and terms of sale/purchase. These areas of exposure, if not
properly addressed will haunt the business and probably incur unnecessary
expense in connection with, at the very least, writing off of chargebacks,
customer dissatisfaction, clerical and executive expense.
Areas of concern
that are impacted by freight terms and terms of sale/purchase that must be
addressed:
-
shipments from vendor to
customer
-
national distribution center
programs
-
customer returns
-
shipments from 3PL’s
-
returns to 3PL’s
-
returns from customers that
originated from 3PL’s
-
shipments from one vendor to
another vendor (for completion of process)
-
shipments from 3rd
party vendors to the original manufacturer
-
Shipments to the port of
export
-
Import shipments
-
Shipments that involve quality
control
-
etc.
The point of
showing only eleven (11) areas of concern is to impress upon the process the
need to be completely and fully aware of all of the areas of exposure so that
proper protection is in place and that the appropriate terms can be properly
applied to any and all reasonable situations that might occur.
Continuation
Please consider
this white paper as a continuum in this subject area, succeeding white papers
will address common issues and address them with common solutions. We encourage
our readers to direct any specific questions or comments to
papers@transportgistics.com
.
Disclaimer
The information presented above
represents the opinion of the author but not necessarily the opinion of
TransportGistics, Inc. nor is it presented as a legal position or opinion.
All
content copyright by TransportGistics, Inc. All rights are reserved. The authors
of the articles retain the copyright to their articles. No material may be
reproduced electronically or in print without the express written permission
from the individual authors and/or TransportGistics, Inc.
(papers@TransportGistics.com)