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Freight Transportation, the Corporate Information Resource
Executive Summary
Information is the basis for all decisions. Accurate information improves the chance for good decisions. Accurate and timely information substantially increases the probability for successful decisions.
Within every company there exists an inexhaustible supply of information, but its sheer size and volume can render it useless; and the cost associated with its cultivation and harvest could exhaust the corporate treasury.
Freight transportation is a rich and robust corporate information resource; but too often it is viewed as a single function whose sole purpose is to move raw material in, and finished goods out.
Recognizing the dimensions and dynamics of freight transportation, immediately presents its capability as a powerful and comprehensive corporate information resource.